LINEAR TV, CATCH-UP & VOD
Sappa Play
A TV everywhere OTT solution that delivers live, catch-up and VOD content to over 50,000 Swedish users
About Sappa
Sappa delivers TV services to over 400,000 households in Sweden, via cable and IPTV. They are the leading Swedish TV provider over SMATV, and number three among the Swedish cable operators. Since 2016, internet access and voice over IP is also included in their offerings.
Challenge
Sappa partnered with Magine Pro to create a TV everywhere OTT solution that delivers live, catch-up and VOD content to over 50,000 existing Sappa broadband and TV customers in Sweden.
Solution
Result
Magine Pro provided Sappa with a secure TV everywhere solution for their live, catch-up and VOD content. The Sappa Play service features a branded interface that includes user-friendly features such as rewind on live TV, catch-up functionality and VOD discovery categories. At present, the cloud-based service delivers 37 channels to over 50,000 Swedish households that are existing Sappa customers, and is available on all multiscreen devices, supporting web, iOS and Android.